Equality Charter School

an unexpected online presence

showcasing excellence with every click

project

Equality Charter School: Website Rebrand

INDUSTRY

Education, Website

WHAT WE DID

Art Direction, Branding, Copywriting, Creative Direction, Digital Design, Graphic Design, Project Management, Website Design, UX/UI

Creative & art Direction: Fabrice Frere, Michelle Keller
Design: Fabrice Frere, Michelle Keller
Copy Writing: Fabrice Frere, Michelle Keller
Production: PlanetFab

Our main objective for this project was to ensure that Equality Charter School stood out from other educational institutions and was not just part of the status quo. Our commitment to the messaging and language is directly reflected on each page of the site. Instead of a “school tour” video, visitors are introduced to big, bold typography and thoughtful, uplifting language creating an immersive and engaging experience.

We made sure that the website was designed to be fully responsive, and that users could enjoy a seamless browsing experience regardless of the device they are using or the screen size they have.

Through this design, PlanetFab has been able to showcase the unique qualities that make Equality Charter School who they are and how far they have come since being founded in 2009.

Planetfab-Equality-charter-school-website-isometric